Mercator unveils new cargo revenue solution
Dubai, February 13, 2012
Mercator, the commercial arm of Emirates Group IT, said it has developed a fully integrated cargo revenue management solution in partnership with US-based Revenue Technology Services.
The system, currently being implemented by launch customer Emirates SkyCargo, results in the Mercator SkyChain product becoming one of the world’s first fully integrated cargo solutions.
It will allow airlines using SkyChain to manage their cargo operations with the benefit of being able to fully optimize costs, increase operational efficiencies, and maximize revenues and profitability.
The new solution will roll-out to Mercator’s global customer-base in the first quarter of the year, said a senior official.
“We selected RTS as a partner because of the company’s diverse experience and demonstrated success in the field of revenue and profit management,” remarked Duncan Alexander, VP of Mercator.
The partnership with RTS, he said, puts Mercator at the industry forefront by offering customers a cargo revenue management solution tightly integrated with an airline’s core booking and operations process.
“The demand forecasting, overbooking, allotment management, and bid price optimization engines from RTS revenue management software have been integrated within SkyChain to provide an integrated, web-based interface, end-to-end cargo solution,” he added.
This is a significant step for the industry, as it does away with the current practice of integrating with third party revenue management products and the large associated costs and overheads usually involved.
Pradeep Kumar, senior VP of Cargo at Emirates SkyCargo said, "With the introduction of the revenue optimisation, on our capacity contrained flights our sales teams will have the advantage of be able to optimize flight revenue."
"This feature will, in turn, influence sales techniques and behaviour, representing a huge and beneficial cultural shift for both our people in the field and our valued customers," he added.-TradeArabia News Service
More Industry, Logistics & Shipping Stories
- Emal to supply molten aluminium to Ducab unit
- Ducab acquires British cable firm
- Emirates SkyCargo wins top awards
- Bayer opens new coatings, adhesives lab in Dubai
- Chep Aerospace unveils new ULD mobile app
- Cargo summit calls for cut in transit times
- Dubai bus fare cheapest among top cities
- DHL Express boosts Mideast fleet
- DNV to re-certifiy Drydocks World services
- Amphibious boats make global debut in Dubai
- Qatar sets up mixed business incubator
- Non-oil sectors ‘biggest contributors to UAE economy’
- Alba educates customers on best practices
- Spinneys to set up distribution centre at Kizad
- Maritime courses draw more trainees
- Dow to showcase at Dubai coatings expo
- UAE aluminium sector backs Syria refugees
- Asry in big vessel repair milestone
- Flare, Jordan form parent company ‘Aereon’
- Drydocks delivers second MCV for US
- ASIS launches amphibious leisure boat
- Taskforce sought to develop Saudi downstream sector
- DP World launches $200m India project
- RAK 'exploring' ceramics unit stake sale
- Mideast carriers top global air freight growth
- DMCA launches maritime solution apps
- Saudi plans oil-to-chemicals plant at Yanbu
- Sabic gets four bids for JV with Mitsubishi Rayon
- Pentair, IDC launch industrial services JV
- Major maritime conference to be held in Dubai