Qtel Group unveils new business strategy
Doha, January 29, 2012
The Qtel Group, the leading telecom services provider in Qatar, will increase its focus on broadband solutions, business-to-business opportunities, digital futures and fibre technologies as part of a new strategic plan.
The Group will also drive further operational and cost efficiency, productivity, and scale benefits while growing organizational and people capabilities.
One hundred and fifty executives from across the Qtel Group met in Doha last week to discuss the new strategy and plan for the future.
The meeting was opened by Sheikh Abdullah Bin Mohammed Bin Saud Al-Thani, chairman of the Qtel Group, who welcomed the assembled executives from 13 countries.
Representatives from international financial groups including Morgan Stanley, HSBC, JP Morgan, Credit Suisse and Deutsche Bank participated in the event, which was designed to provide insight into the Qtel Group’s strategic evolution and plans.
Qtel’s management presented the three strategic pillars of the Qtel Group strategy: differentiate with customer experience, strengthen internal foundation and invest in new growth.
Dr Nasser Marafih, Qtel Group CEO said: “We have had significant success to date and our aspiration to join the top twenty global operators by the end of the decade remains important for us. However, we recognize that the market is changing quickly and that we need to change with it.”
“Our new vision and Group strategy builds on our previous strategy and refines it by increasing our focus on differentiated customer experience, on transforming the way we manage our operations and embracing emerging and parallel business opportunities. At the same time, we will continue to set ourselves challenging financial targets.”
Dr Nasser headed the Qtel delegation, which also included senior representatives from the company’s international, financial and strategic business units, including CEOs from Qtel, Nawras, Indosat, Tunisiana, Wataniya and Wataniya Mobile.
“The Qtel Group Capital Markets Day event reiterates our commitment to transparency, and continues our practice of encouraging dialogue with all our stakeholders,” said Dr Nasser.
“A key part of our success in recent years has been made possible by proactive engagement with our shareholders, and this session further builds on our commitment to open, bilateral channels of communication,” he concluded. – TradeArabia News Service
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