Oman's Areej unveils new cooking oil

Muscat, August 31, 2008

Oman-based Areej Vegetable Oils & Derivatives (AVOD) has introduced Khafeef, claimed to be the lightest frying oil in the Middle East, a report said.

'This high quality oil with its attractive packaging promises to be light in taste, light for digestion and light for health,' Prem Maker, executive director, AVOD, was quoted as saying in the Gulf News report.

After a lot of research and frying tests using different oils in the market, the company has zeroed in on a blend of corn oil and super palmolein which came close to consumer satisfaction in terms of crisp frying, reuse, lightness, and health, said the company.

'Khafeef contains more anti-oxidants and Vitamin E than any other frying oil and does not contain trans-fatty acids which are harmful to the body,' claimed the company.

Tags: Areej Vegetable Oils & Derivatives | Khafeef | cooking oil |