Tetra Pak to showcase at German exhibition
Dubai, February 13, 2012
Leading food processing and packaging solutions provider, Tetra Pak, will showcase its products and services at Anuga Food Tec set to take place in Germany next month.
The event, to be held in Cologne from March 27 to 30, is one of the largest food and drink exhibitions in the world, a statement said.
Under the theme of “Today, Tomorrow, Together”, Tetra Pak’s 4,800 sq m stand will showcase its strong current products and services offering, alongside a range of innovations for the future.
Specific areas of focus will include consumer experience, environment and customer performance, the statement said.
With sales of almost Dh51.2 billion ($13.94 billion) in 2011, Tetra Pak adopts a long-term investment strategy on innovation to ensure it continues to deliver products and services that meet the changing needs and expectations of customers and consumers, it said.
The company invests around 4 per cent of its annual sales in research and development, supporting 11 R&D centres around the world.
Today, it owns more than 5,100 individual patents for the packaging and processing of liquid and semi-liquid food, it said.
Jan Juul Larsen, managing director of Tetra Pak Arabia, said: “As the preferred food processing and packaging solutions provider for leading milk and juice brands in Arabia, we invite our customers to attend this global event in Germany to showcase Tetra Pak's latest innovations. We are confident our packaging innovations will sustain our vision to make food safe and available everywhere.”
Dennis Jönsson, CEO, Tetra Pak, said: “We have a long-term strategy in research and development and are committed to driving innovation in the food and beverage industry. Anuga Food Tec provides us with an excellent platform to profile today’s exciting portfolio and provide insight to next generation of technologies and products in processing and packaging, highlighting the value that we can deliver to our customers, both now and into the future.”
Tetra Pak Arabia has a major production facility in Jeddah and offices in the GCC and Yemen. The company supplies over 6.8 billion packs a year in the Arabian Peninsula region alone, the statement said. – TradeArabia News Service