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Bidfood UAE signs distribution deal with Greece’s Arivia

DUBAI, July 8, 2019

Bidfood UAE, previously known as Horeca Trade, a multi-channel foodservice provider, has partnered with world-renowned Greece-based brand Arivia to supply its high-grade vegan cheese range Violife to local food professionals in the UAE.

Veganism is a diet that eliminates all meat, dairy, milk, eggs, and any foods containing animal-derived products. It is defined by the Vegan Society as “a way of living which seeks to exclude, as far as is possible and practicable, all forms of exploitation of, and cruelty to, animals.”

“Plant-based options are becoming more and more accessible, so it is no surprise that the vegantrend has blossomed into a way of life. It is vital that we play our part in this narrative and join the mission towards helping people, our animal friends, and Mother Earth with what we do best: foodservice,” said Jad Asaad, Bidfood UAE’s marketing & brand development manager.

The vegan movement has been amassing an exponential number of adopters who not only are concerned about their health but also are becoming more mindful of the negative effects that some food industries have on the wellbeing of wildlife and the environment. Some of the reported nefarious consequences of food production include greenhouse gas emissions and water depletion, among other significant risks posed on biodiversity.

“With our extensive vegan cheese range, which includes everything from mozzarella, cheddar, cream cheese, Greek white and Mediterranean style cheese in a variety of forms which are completely free from dairy, soya, gluten, lactose, nuts and preservatives, we will be able to help culinary professionals apply the new plant-based cheese range in a variety of menu options such as burgers, sandwiches, pizza, risotto, salads and desserts to cater to their clientele,” Asaad added. – TradeArabia News Service




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