Bahrain's Euro Motors is celebrating a surge in popularity of the all new MINI Countryman with the arrival of a new batch of the first four door MINI, six months after its official arrival in the kingdom.

The fourth model to join the MINI portfolio, the new MINI Countryman is the first MINI model with four doors, four individual seats, an all-wheel drive option measuring four metres in length.

While still retaining the unique spirit of what a MINI is renowned for, this new addition to the MINI family bridges the gap between the classic MINI and a modern Sports Activity Vehicle, said a statement.

MINI also unveiled 'MINI Connected,' a new connectivity feature that further enhances the driving experience by keeping the driver connected with the outside world through a USB interface. This technology includes web radio, a world first for any vehicle which allows radio programmes from across the world to be played in the vehicle.

Available as an option, MINI Connected also allows for a high level of integration with smartphones enabling social media platforms such as Facebook be controlled in the on board display system, it said.
 
"Providing even greater freedom and space, the new MINI Countryman offers a versatile and comfortable ride every time.  Its increased length and the option of all-wheel drive offers the perfect solution for getting around town during the week as well as providing enough room for weekend getaway trips. In fact, the MINI Countryman has claimed the top 5-star score in the latest Euro NCAP crash test results, making it one of the safest cars on the road," the statement said.

Paul Yates, general manager of Euro Motors, said: “The MINI Countryman has taken the Bahrain market by storm as it appeals to a whole new audience who appreciate MINI but require more space in a vehicle. We are delighted to see such a great response from Bahraini customers.”

As the fourth model within the range and the first premium car of its kind, the MINI Countryman is a pioneer in many respects. Its opens up that characteristic MINI feeling for new target groups and at the same time transfers individual design and the unique fun of motoring into a segment with greater demands in terms of available space, diversity and motoring comfort.

“Like all MINI models, the vehicle will be available, with a wide range of exterior and interior customization options available for owners to give their car a pesonalised and different look,” added Yates. - TradeArabia News Service