BMW Group wins four awards
Manama, January 9, 2012
BMW Group Middle East has won four top awards in 2011 for two of its newest models – the BMW M5 and BMW 6 Series Convertible.
Following its November launch in the Middle East, the new fifth generation BMW M5 was awarded three coveted titles by two of the region’s most respected automotive publications.
Wheels magazine named it their Car of the Year 2011 and 2011 Sports Saloon of the Year while Evo magazine also awarded the high performance sports car 2011 Sports Saloon of the Year.
“The new M5 keeps both sides of the sports saloon promise,” said Wheels magazine Editor Amit Benjamin.
“It’s comfortable around town and bonkers quick when you put your foot down. It’s got room for five people and their luggage, and it’s a refined long-distance cruiser. It’s a car that does nearly everything exceptionally well. And that’s why we unanimously picked it not only as our Sports Saloon of the Year but also our Overall Car of the Year for 2011.”
Evo magazine deputy editor Phill Tromans said: “The latest generation of an iconic series of big Bavarian bruisers is thoroughly deserving of the coveted M badge. It might not be as flat-out brutal as its predecessors, but the BMW M5 mixes long-range cruisability with supreme handling and epic power. Still the sports saloon daddy.”
BMW's new third generation 6 Series Convertible also emerged victorious in Evo magazine’s 2011 Convertible of the Year category.
Tromans said: “At home or abroad, the 650i is fast and accomplished, all the while putting the wind in your hair. Refined, tech-filled and luxurious, it uses its twin-blown V8 to whisk you along at a lick, changing direction superbly for its size. But it’s at its best at a cruise, top down, along a coastal road. In that setting, there’s little better.” – TradeArabia News Service
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