Otazu, Paris Gallery in partnership
Dubai, July 22, 2007
Otazu has announced its partnership with Paris Gallery to distribute the entire range of Otazu fashion jewellery products in the UAE.
The move comes as Otazu seeks to leverage Paris Gallery’s geographical reach and regional expertise to capture a larger chunk of the region's $1.5 billion fashion industry.
Recently released statistics indicate that residents in the GCC region are amongst the world's highest consumers of fashion apparels, with the average annual amount spent per head on fashion apparels totalling more than Dh1,226.
During 2006, the sales value of the fashion industry in the UAE alone reached more than Dh1.5 billion.
“The partnership aims to leverage Paris Gallery’s market stronghold in a bid to tap the growing fashion sector in the Gulf as well as to bring our business experience and great values to the region,” said Otazu managing director Marijke Vos.
“We have been present in the UAE market for quite some time; however, our representation in this market in the past was at best fragmented.
“With the appointment of Paris Gallery as our UAE distributor, consumers in the country will now have very good access to our products,” added Vos.
OTAZU brand has a major presence in US, UK, Netherlands and other major cities in Europe and Asia.
Also, international celebrities like Beyonce Knowles, Britney Spears, Nicole Kidman and Kelis are few names who had been know for using the brand.
“We are delighted to have forged this new partnership with Otazu, adding to our existing alliances with other strong and respected global brands,” said Khalil Karkar, Group Business Development Officer of Paris Gallery.
“Through this agreement, we have moved one step closer to having a comprehensive product portfolio that meets the complete fashion needs of people in the region,” said Khalil.
“With extensive retail network, we will definitely bring Otazu closer to different markets within the country.”
Paris Gallery has 21 branches in the UAE covering all the major cities like Abu Dhabi, Dubai, Sharjah, Al Ain, Ras Al Khaimah. Otazu Jewelleries will exclusively showcase its silver and bijoux collections in Paris Gallery starting August 1.
Established 25 years ago by the Al Fahim family, Paris Gallery is the leading retailer in luxury goods and services in the UAE covering all the major cities like Abu Dhabi.
With over 35 stores across the Gulf region, Paris Gallery is home to over 300 international brands showcased in an upmarket retail setting with an extensive range of products, including fragrances, cosmetics, timepieces, fashion accessories, leather goods, eyewear and personal gifts.
Paris Gallery is synonymous with quality, luxury and prestige, boasting a plethora of contemporary beauty, high-fashion and lifestyle products set in a unique and hospitable ambience.
Once a Calvin Klein model and photographer, Argentina-born Rodrigo Otazu has travelled the world and now spends a significant amount of time in Amsterdam, where he opened his first studio. Inspired by his travels and by other designers, Otazu has created an exclusive range of jewellery and fashion accessories using an exotic selection of materials. His signature pieces usually contain Swarovski crystals in a variety of sparkling cuts and colours, vintage beads, handcrafted glass and pewter glazed in silver.
Much of his jewellery is still made in Amsterdam by an established team of craftsmen.
Since his first piece was featured in Australian Vogue magazine, Otazu has extended his reach into many more countries.
The glamour and dramatic appeal of Otazu's designs ensure that his jewellery continues to be worn by some of Europe and America's most stylish women, including international celebrities like Madonna, Kelis, Aretha Franklin, Destiny's Child, Lauren Hill, Britney Spears<