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Hautlence develops new concept watches

Dubai, May 26, 2008

Hautlence watches have developed new concepts in reading time, the company said in a statement.


One of the most coveted Swiss watch brands, Hautlence, has taken the watchmaking world by storm because of its advanced technology and authentic craftsmanship. The brand’s manufacturing procedures are unique and it is passionately crafted, it added. 

Hautlence came into being due to the combined initiative of Renaud de Retz, Guillaume Tetu, with Jean Plazenet, Jean-Christophe Chopin and Alain de Forges.

These enthusiasts joined forces, sharing their rich entrepreneurial and industrial experiences, and developed products that conform to a shared philosophy of watchmaking, the company said.

Neuchâtel, the historic capital of watch making, has a tradition of precision and innovation. In its constant search for identity and performance, the new brand decided to unite its destiny with the capital by taking an anagram of Neuchâtel for its name – Hautlence.

Hautlence is a unique brand. From concept, to production stage, the partners work in close association with craftsmen who share their commitment for excellence, turning their dream into reality by creating a truly new jewel.

The trust and friendship they maintain with these craftsmen is not limited to those who work on the initial stages of Hautlence watches. It extends to their distribution channel – which is very selective, sales (having the best watch representatives worldwide) and to clients with whom the brand has a direct relationship, who wish to share their watch making values.

The brand develops its own movement and guarantees excellence when it comes to the watch’s traditional pieces which are made according to technical drawings on premium machines with digital controls.

Beyond aesthetic research and casing, Hautlence applies its watchmaking creativity in the mechanism; the pathway to new concepts in reading time. The brand’s desire for excellence has led it to make use of the best elements for each component which is based on most advanced research.

The Hautlence watch is built around the calibre. It follows the best Swiss watchmaking tradition keeping the overall design very minimal, the company said.

Hautlence watches are available at Damas Jewellery, Emirates Towers, Dubai; Ahmed Seddiqi and Sons, Burjuman Centre, Dubai; Al Sayegh Jewellery, Abu Dhabi and Al Majed Jewellery, Doha, Qatar, it added. – TradeArabia News Service




Tags: retail | watches | Hautlence |

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