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LG to sell 40 million flat panel TV units

Las Vegas, January 9, 2011

LG Electronics has set a sales goal of 40 million flat panel TVs including Smart TVs, 3D TVs, and LED-backlight LCD TVs this year, said Havis Kwon, the head of LG Electronics Home Entertainment Company.

Kwon, speaking at the 2011 Consumer Electronics Show (CES) in Las Vegas on Sunday, said 'LG is also looking to secure a big slice of the 3D TV market this year with its Cinema 3D technology having greatly reduced flicker and crosstalk to produce the company’s best 3D picture yet.'

'Innovation is what drives the TV business at LG and we are confident we can be a leader in both Smart TVs and 3D TVs in 2011,' he remarked.

Unveiling the plans for its TV business for 2011 and beyond, Kwon said, 'The new Smart TVs will be especially important as the company looks to be a leader in a segment that is set to take off this year.'

“The global TV market is in the middle of another sea of change, with Smart TVs promising a new way to get all the shows, movies and online content at the touch of a button,” the company chief said.

The “Point, Click, Control, Simply Smarter” concept behind LG’s Smart TV makes this television simple and intuitive for anyone to use. Home Dashboard and Magic Motion Remote Control add to the already easy user experience and make it extremely easy to access premium online content and download and use LG Apps.

And Smart Share is LG’s unique content sharing feature that works with USB, DLNA, and Media Link connections to make it extremely easy to transfer content from any compatible digital device to the TV. Through Smart Share, users can also take advantage of N-Screen, which lets them select their preferred viewing environment.

According to Kwon, Cinema 3D televisions will account for two-thirds of the company’s 3D TV sales in the near future. 'Thanks to its Film Patterned Retarder (FPR) technology, these TVs help to optimize the separation of images for the left and right eye to give viewers truly outstanding, blur-free and flicker-free 3D picture and a wide viewing angle.'

LG also plans to further strengthen its range of premium and mid-range LED TVs as well as its offerings of pen touch PDPs, multivision Plasma 3D TVs and Plasma TVs of screen sizes of 50 inches or larger, he added.-TradeArabia News Service




Tags: LG | Las Vegas | Consumer Electronics Show | flat panel TV |

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