Samsung unveils 'world's first curved UHD TV'
Berlin, September 11, 2013
Samsung Electronics showed its leadership in the Ultra High Definition (UHD) TV market by unveiling the world’s first ‘Curved UHD TV’ (65- and 55-inch sizes) at the IFA 2013, the largest consumer electronics tradeshow in Europe.
The Curved UHD TV joins a growing Samsung line up of UHD TVs including 110 inches to 98-, 85-, 65- and 55-inch models. This extensive line up of UHD TVs confirms that the next generation of television technology has begun in earnest.
The Curved UHD TV follows the company’s recent release of the Curved OLED TV that launched across the world including South Korea and US after it was initially unveiled at CES 2013 earlier this year.
The new UHD TV models deliver unrivaled picture quality due to the combination of UHD TV’s great details and curved shape providing a more immersive experience and enhanced sense of presence, said a company statement.
"We introduced the world's first "Curved UHD TV" at IFA 2013 to meet various consumer expectations waiting for next new generation TV technology," said EVP Hyun-suk Kim, the head of the Visual Display business at Samsung Electronics.
"This will be a milestone opening a new era of next generation TV by invigorating UHD TV market," stated Hyun-suk Kim.
Realizing curved UHD TV is more difficult to produce than curved OLED TV due to the panel characteristics. The world’s first curved UHD TV proved Samsung’s unbeatable position in TV technology once again, said the company satement.
Given that UHD TV market is still at its initial stage, Samsung's will release the Curved UHD TV to market based on consumer response and market demands, he added.-TradeArabia News Service