Adnec to open first ‘Independent Hyatt’ hotel
Abu Dhabi, October 30, 2011
Abu Dhabi National Exhibitions Company (Adnec) is set to open 'Hyatt Capital Gate,' the first ‘Independently-branded’ Hyatt hotel outside the US.
The Hyatt Capital Gate occupies level 18 to 33 at Abu Dhabi’s iconic leaning tower and targets upscale business travellers seeking an authentic Arabian experience.
As a “standalone brand” under the Hyatt umbrella, Hyatt Capital Gate has a very distinctive logo and brand identity. Besides, the hotel’s interiors have a ‘feel’ designed to provide hotel guests and visitors an upscale and truly unique hospitality experience.
'From a very early stage Adnec and our partners, Hyatt Hotels Corporation, envisioned Hyatt Capital Gate as a ‘one-of-a-kind’ property, in a global city and located inside one of the world’s most outstanding buildings,' said Sanjay Tanna, Adnec business development and investments director.
'The standalone identity conferred on Hyatt Capital Gate is an apt reflection of the distinctiveness and splendour of the property,' remarked Tanna.
Group and corporate clients of Hyatt Capital Gate will benefit from the ample meeting facilities at Adnec - from three, banqueting halls with a 750-guest capacity, to 20 smaller meeting rooms that can accommodate ten to 100 attendees.
The move for an ‘independently-branded Hyatt’ underlines Adnec’s reputation for innovation and follows the company’s introduction of Aloft-branded hotels, in Abu Dhabi and London.
The Aloft Abu Dhabi, which opened in late- 2009, was the very first Aloft hotel in Europe, Middle East & Africa, while Aloft London ExCeL- which is set to open this week, will be the first Aloft in the UK capital, said Tanna.
'Aloft targets the new generation of savvy business travelers seeking to be “in-charge” and “in-the-know” at all times.'
'Aloft Abu Dhabi, besides being the largest Aloft in the world, is also the only Aloft property with a rooftop lounge with a capacity of up to 500 guests, and a stunning outdoor banqueting space that can serve up to 750 guests,' he noted.
The opening of the Hyatt Capital Gate, said Tanna, will provide Adnec with the perfect hospitality mix on-site: lavish luxury on the one hand, as well as affordable accommodation on the other.
While Hyatt Capital Gate will cater to the upscale business market, Aloft Abu Dhabi will attract the new generation, forward-thinking travellers, he noted.
A number of other hotels including a Premier Inn and three Rotana properties are due to open in the coming months at Capital Centre, Adnec’s 23-tower micro-city development, located adjacent to the thriving Abu Dhabi National Exhibition Centre, he added.-TradeArabia News Service