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Big Boys Toys opens in Dubai

Dubai, February 8, 2012

Big Boys Toys, a premier lifestyle event, opened today (February 8) in Dubai, featuring exclusive products and services including limited edition super cars, personal aircraft and luxury products never before seen.

The event will run till February 11 at Atlantis, the Palm Hotel.

'We have so many new and exciting products featuring at the show, more than any previous editions of Big Boys Toys, and the wait is finally over,' said Raha Moradi, exhibition director, Artaaj.

'This weekend, the UAE will get up close and personal with some of the most desired products ever seen in the region, exclusively available at Big Boys Toys.”

The biggest by size and attraction at the show is the multi-million dirham ultra-luxurious mobile home, the ‘eleMMent’ Palazzo. The eleMMent Palazzo, by Marchi Mobile, is a mobile palace for the elite.

The expandable pop-up flybridge lounge is fitted with multiple bars overlooking two floors that contain a master bedroom with an integrated bathroom and a couch that can be converted into bar furniture at the push of a button.

A programmed central control provides all important information at a glance, with set-up and dismantling being executed by a touch screen panel.

An added security feature allows for remote video access, via an additional control unit, of the exterior and interior, and also permits to pre-set the lighting and temperature.

Visitors to Big Boys Toys will have the exclusive chance to discover more features of the Palazzo.

Other vehicle debuts include the Middle East’s own exclusive Nissan GT-R VVIP which will sear the tarmac with a 0-100kmph in 3.6 seconds, and dazzle with 24-carat gold-plated aspect panels, grill, and the exclusive VVIP badges, while exuding awesome power in look and aspect.

The show will also feature the Dual Tracked Vehicle (DTV) Shredder manufactured by BPG Werks. The DTV Shredder is the first true crossover vehicle for action and power sports. A combination of tank, skateboard and motocross bike, it is the first year round, all-terrain vehicle – and it fits in the trunk of a car.

With the DTV Shredder, the outdoors becomes the personal playground—the two aggressive tank-treads, skateboard trucks and powerful 4-stroke engine make it capable of travelling on snow, sand, trails and even mountainsides at high speeds.

Big Boys Toys is organised by UAE-based event company Artaaj Events, a full service agency. – TradeArabia News Service




Tags: Dubai | Exhibition | Lifestyle | Artaaj | Big Boys Toys |

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