Panasonic Corp's president Kazuhiro Tsuga (2ndR) looks at Sony Corp's new Bravia 4K television next to Sony's president and chief executive officer Kazuo Hirai (R) at the latter's booth at Ceatec Japan 2012 electronics show in Chiba, east of Tokyo, on October 2. Japan's largest cutting-edge IT and electronics trade show started on Tuesday and runs until October 6 at Makuhari Messe. Reuters/Yuriko Nakao