The Abu Dhabi Music & Arts Foundation (ADMAF) today celebrated the significant achievements made through its progressive educational programme –Young Media Leaders.

The event also showcased the successes of the past year and welcomed a new intake of students to participate in the eight-month program.

The Young Media Leaders initiative, now in its fourth year, is supported by the patron and  president of ADMAF Sheikh Nahyan Mubarak Al Nahyan, Minister of Higher Education and Scientific Research. It is operated in partnership with twofour54 tadreeb, the training academy of Abu Dhabi’s media content creation community, twofour54. 

Young Media Leaders seeks to encourage the direct involvement and participation of high achieving Emirati university students based in Abu Dhabi and Al Ain, who are in their second and third years of study. Through a series of workshops affiliated to the Thomson Foundation and Thomson Reuters Foundation, they acquire a broad range of media skills and techniques.

In addition, students have the opportunity to meet and discuss with leading international and local industry professionals.

Since its launch in September 2007, about 95 students have graduated from ADMAF’s Young Media Leaders initiative. 

Through the Young Media Leaders, students were also able to attend organised trips to leading international media organizations in France and Belgium.

This year, Young Media Leaders welcomes 15 students from tertiary institutions who will all benefit from the expertise and talent of regional and international industry professionals, as well as access to state-of-the-art equipment, training rooms, and media studios. 

Hoda Al Khamis Kanoo, founder of ADMAF, said: “The Young Media Leaders is a dynamic and important educational scheme and the only initiative of its type in Abu Dhabi, which encourages young nationals to tell the story of their country by guiding them into a media career.”

Noura Al Kaabi, from twofour54, said: “We are extremely proud of our alliance with ADMAF, and are very pleased to be able to work with the organization in its ongoing efforts to support young Emirati talent within the media industry.” - TradeArabia News Service