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WD unveils wireless home networking

Dubai, September 13, 2012

Leading external storage provider, Western Digital, has launched its first line of wireless home networking products, designed specifically to accelerate movies, video and gaming, delivering a premium HD entertainment experience.

With the My Net family of powerful and easy-to-use home networking products, WD debuts its exclusive FasTrack technology that instantly detects entertainment traffic on the network and fast-forwards it to gaming consoles, media players, smart TVs, tablets, smartphones, computers and other Wi-Fi connected devices, a statement from the company said.  

“With so many people within the home simultaneously watching movies, playing games and browsing the Web via their iPad, iPhone, Xbox and other devices, the network demands placed on today’s connected home has grown exponentially,” said Jim Welsh, executive vice president for WD's branded products and consumer electronics groups.

“Our successes in creating Connected Home solutions with our WD TV media players and personal cloud products have given us valuable insights into the network-overload problems of home wireless users, and entering the wireless home networking market offers WD an exciting opportunity to strengthen our Connected Home offerings that are aimed at enhancing the home entertainment experience for consumers.”

Data from the fourth quarter of 2011 shows that 33 per cent of consumers streamed a movie or TV show from an internet-based source, according to Nielsen and NM Incite’s recent US Digital Consumer Report.

Internet video services, multi-player online gaming sites, and live video chat services, combined with the explosive growth of tablets, smartphones and other devices that connect to the home network, have created a new model of home entertainment and internet usage.

With the industry’s only full line of HD dual-band wireless N routers, My Net users can fully enjoy this new age of home entertainment, the statement said.

By using real-time analysis to maximise bandwidth for entertainment services, My Net routers provide a premium entertainment experience on any screen in the home that is connected to the router.
 
The streamlined router setup is designed to make it easy for novice users to be up and running in minutes, while also providing all the customization tools that expert’s crave, it said. The My Net Dashboard makes it easy for users to customise, monitor or change the settings of the network, including setting parental controls, internet security, guest network access, network name and password, printer and scanner settings, and mapping storage drives, all in one easy view.
 
With the My Net routers, customers can centralise storage and backup for all the computers in their home, as well as create a personal cloud for their digital media and remotely access those files anytime, anywhere with the My Net N900 Central.

The My Net N900 Central, My Net N900, My Net N750 and My Net N600 are available at select retailers across the region. – TradeArabia News Service




Tags: UAE | Dubai | Western Digital |

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