UK-based Sophos, a global leader in network and endpoint security will be kicking off its Middle East roadshow later this month. 

 

Dubbed “Discover Sophos Roadshow”, the tour will connect with over 150 key partners across the Middle East as it moves through different countries. 

 

Sophos will commence in Turkey tomorrow, followed by Jordan and Saudi Arabia and finally culminating in the UAE during January. 

 

Among new opportunities and channel initiatives, the roadshow aims to launch full range of Sophos security products and educate partners on next generation of end-user, network and server protection solutions.

 

The Middle East partner roadshow comes close on the heels of recent launch of Synchronized Security, which made Sophos the first security company to link Network and Endpoint products, said the company. 

 

“The roadshow is an important and exciting component to introduce new opportunities to our partners, and it also lets them engage with Sophos executives at regional and local level, providing better insights into the ongoing regional deployment of Sophos partner program and security technologies,” said Harish Chib, VP MEA. 

 

“Our Middle East partners have remained instrumental in making us a leading security vendor, expanding our reach across verticals. This roadshow shall catalyse exciting new opportunities and partner enablement initiatives, expediting transition from product-centric selling to integrated security solution selling, thus strengthening value proposition for partners,” he added. -TradeArabia News Service