Primedia International, a leading regional multimedia information provider, has released their 31st annual edition of The Gulf Directory.

The Gulf Directory is the preferred choice of thousands of businesses across the GCC and has played an integral role in promoting trade and commerce across the region, said a spokesperson.

Attracting advertisers from around the world, The Gulf Directory has established itself as a vital tool for trade regionally and internationally, he added.

“Our focus over the past 12 months has been to move aggressively onto the international stage,” said Primedia’s chief executive John McIsaac.

“Our print, on-line and CD rom directories now deliver more content to more users than ever before.”

“The launch of the 2010 edition along with the GCC region’s first WAP site launch recently wap.gulfdirectory.com.bh would go a long way in supporting our advertisers reach out to local, regional as well as global markets more effectively,” added Primedia’s director, Redha Ameeri.

The Gulf Directory features comprehensive business listings for industrial and commercial establishments across the GCC markets; insightful overviews on each of the six GCC markets, highlighting key market information, trade contacts in the region, exhibitions and events calendar for the year 2010, he said.

The Gulf Directory is distributed to businesses, government bodies, trade organisations, embassies and premium hotels across the region.

Headquartered in Bahrain, Primedia International currently publishes Bahrain Yellow Pages, Qatar Yellow Pages, Banks in Bahrain, Arab Banking & Finance, Banking & Finance – UAE, The Gulf Directory, Dubai Industrial Directory, Bahrain E-mail, Fax & Website Directory, The Gulf Health & Medical and Variety Info Plus.

Additionally, Primedia International offers e-broadcast and WAP services as well as online advertising.-TradeArabia News Service