Crest and Oral-B have launched a 3D White brush and paste, the companies said in a statement.

The new products will turn your pearly whites beautiful again and restore their sparkling finish in just 14 days, it added.

“Consumer research has shown that a white smile, especially for women, is often a reflection of ultimate beauty, reminiscent of how they were on their wedding day,” said Salma Massoud, brand manager Procter & Gamble for Oral Care, Arabian Peninsula.

“A smile can kick start a good day or provide the perfect moment for all those around you. Whether you find yourself at an important business meeting or you are dropping off your child at school, a white smile can leave a lasting impression,: she said.

“In order to ensure healthy white teeth, the right tools and attention are required.  Crest and Oral-B have teamed up with the launch of the Crest 3D White toothpaste and Oral-B 3D White toothbrush, to give you not only clinically superior products but products that give you a whiter smile like a bride in just 14 days,”  she added.

Crest 3D White paste offers users 3 dimensional whiteness - front, back and in between teeth - as active whitening particles surround tooth surfaces helping to restore natural whiteness. 

When used with an Oral-B 3D White toothbrush results are maximized as the tightly packed centre bristles encircled by taller angled bristles help to hold toothpaste to effectively clean away stains for a naturally whiter smile, the company said. 

Crest 3D White toothpaste comes in four great flavours - original, lemon, arctic freshness and delicate, it added. – TradeArabia News Service