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Samsung wins Frost & Sullivan award

Dubai, November 22, 2009

Samsung Gulf Electronics has won the Market Leadership of the Year from analyst house Frost & Sullivan.

The 2009 Global Frost & Sullivan award was in recognition for Samsung's intensive efforts in maintaining its growth and leadership position in a mature market dominated by a handful of distinguished market participants.

With an impressive product line built on meeting emerging needs, Samsung has firmly established its presence globally in the LCD TV market. The Samsung brand is recognised for its best product quality, superior revenue and market share growth, and an innovative line of products that are energy efficient and environmentally friendly, according to a statement.

'Samsung’s success is based on delivering on what our consumers want through continuous innovation and seeking the more advanced technologies,' said Ram Modak, general manager, Digital Media Business.

Samsung Electronics emerged as the top brand leading the global LCD TV industry with a market share of approximate 22.0+ per cent in 2008. With an increasing trend in unit shipment and revenues the company's LCD TVs are chosen on account of performance, features, design, superior branding and perceived value.

The Samsung LED TVs feature a dynamic mega contrast ratio of 5,000,000:1 along with a refresh rate of 240Hz (Series 8), characterised by its Auto Motion Plus technology, which are also coupled with a razor thin form factor. Further, these TVs are increasingly becoming environment friendly with its low power consumption and being mercury free.

Overall, as a key market participant, Samsung has forged the growth of LCD TV industry, bringing across innovations and technologies and opening new realms of digital viewing experience to consumers. With a consistent record of leading the LCD TV market as a global leader Samsung has triumphed to lead the industry with new technologies and features enabling use of TVs in innovative ways, stated Modak.

With the global LCD TV market projected at 115+ million units in 2009, and growing at more than 20 per cent average annual growth rate, Samsung Electronics is well-positioned to further consolidate its market leadership position in the LCD TV market, he added.-TradeArabia News Service




Tags: LCD TVs | Frost & Sullivan | Samsung Gulf Electronics |

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