Etihad Airways, the national airline of the UAE, is launching its new destination management company – Hala Abu Dhabi today.

Hala Abu Dhabi will be based in the nation's capital but offer travel products, services and activities throughout all seven emirates of the UAE.

“Through Hala Abu Dhabi, we will offer a range of unique ground services and travel solutions to visitors to the UAE, further supporting Abu Dhabi's goal of becoming one of the world's most attractive business and leisure destinations,” stated Peter Baumgartner, Etihad Airways chief commercial officer.

The range of travel products offered under the Hala Abu Dhabi brand from Etihad and various local service providers includes:

• tours and desert safaris
• event management
• bespoke experience packages and VIP services
• airport meet and assist
• ground transportation
• a full range of accommodation options - from luxury to economy
• world-class business conference and meeting venues with state-of-the-art technology and facilities.

Etihad Airways has brought together an experienced team of specialists to work on the Hala Abu Dhabi portfolio.

“Our Hala Abu Dhabi team has recently developed and managed inbound packages for the very successful Formula 1 Etihad Airways Abu Dhabi Grand Prix in 2009, and the V8 Supercars hosted in Abu Dhabi last month,” Baumgartner added.-TradeArabia News Service