Friday 31 July 2015
 
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Fitness First

Fitness First opens 31st club in UAE

Fitness First Middle East (FFME), a leading health and fitness club chain and a franchise owned and operated under license by the Landmark Group in the Mena region, has opened its 31st club in the United Arab Emirates. The new pla

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Fitness First opens 31st club in UAE

Fitness First Middle East (FFME), a leading health and fitness club chain and a franchise owned and operated under license by the Landmark Group in the Mena region, has opened its 31st club in the United Arab Emirates. The new pla

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Fitness First unveils new branding, philosophy

Fitness First, a global health and fitness chain, has unveiled a new fitness philosophy based on the principles of behavioural psychology, to encourage its members to adopt the right balance of training, healthy eating and motivation.

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Fitness First expands UAE presence

Fitness First Middle East, a leading health and fitness club chain owned and operated under license by Landmark Leisure and Hospitality Services, has opened two new clubs in Abu Dhabi and Dubai. Fitness First at the Al Seef Villag

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Dubai fitness contest launched

Dubai Fitness Championship, an initiative to raise awareness on the importance of exercising, health and promoting fitness across the UAE, is set to start on August 18. The initiative has been launched by Sheikh Majid bin Mohammed

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Fitness First eyes $150m regional push

Fitness First Middle East, a health club chain operated under licence by Mena franchise owner Landmark Group, has announced plans to inject $150 million through fresh equity and internal accruals over a three-year period. Since it

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Adidas, Fitness First in 5-year tie-up

Adidas and Fitness First Middle East, a franchise of the leading health and fitness club chain, have announced a five-year partnership, making adidas the official outfitter for the fitness chain until 2016. The comprehensive agreement betw

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Adidas, Fitness First in 5-year tie-up

Adidas and Fitness First Middle East, a franchise of the leading health and fitness club chain, have announced a five-year partnership, making adidas the official outfitter for the fitness chain until 2016. The comprehensive agreement betw

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Fitness First to manage Emaar health club ops

Emaar Hospitality Group, the hospitality and leisure unit of Emaar Properties, said it has transferred operations of its Hayya! health clubs to Fitness First Middle East. A franchise of leading health and fitness club chain, Fitness First

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Fitness First to open in Deira City Centre

Fitness First, a leading health club chain, will soon open its new 2000 sq m health and fitness club at Deira City Centre (DCC) in Dubai. DCC, the original flagship mall in the Majid Al Futtaim Properties portfolio, said the new fitne

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