Citibank launches rebranded website
Manama, November 21, 2011
Citibank Bahrain has unveiled its new re-branded website with new advanced features and smart solutions through a secure gateway such as paying bills, transferring funds, viewing statements and managing finances.
The new site aims to be a resource centre whereby customers can access a full array of Citibank products and services in addition to educational tips, latest news and banking information, the bank said in a statement.
The enriched version of the website, with its intuitive user interface, allows customers to navigate the site and make online transactions conveniently.
The website also offers new advanced features and smart solutions through a secure gateway such as paying bills, transferring funds, viewing recent statements as well as managing and tracking finances, all without leaving the home screen, said a senior official.
'Bahrain is witnessing a rapid pace of digitisation across channels,' remaarked consumer banking head Navneet Kampani.
'The launch of our new website is in line with our digital strategy of e-delivering relevant information at a click of a button and providing a secure and convenient banking platform for our customers,' he added.
'In light of our recent launch of transactional notification facility - CitiAlerts, we are proud to announce the launch of the new re-branded website that supports our vision to provide innovative solutions and further strengthen our commitment to be the best digital bank in Bahrain.
'The two services come back to back and provide customers with an unmatched banking experience,' he said.-TradeArabia News Service
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