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LG, MEC launch AC installation campaign

Amman, June 9, 2009

LG, a global leader in consumer electronics, and the Middle East Complex (MEC), a producer and distributor of household appliances, recently launched a new air conditioning installation campaign.

The campaign, which started on June 2, will run for three months, and will focus on the expediency in air conditioning installation services (48 hours from the time of purchase).

In line with its continued efforts to meet customers’ growing expectations and requirements, especially during the summer, LG doubled the size of its service fleet of trained and qualified Jordanian employees, allowing the company to provide first-rate installation and maintenance services.

Customers throughout Jordan are able to benefit from this campaign. MEC is also relying on a new distribution system, leasing warehouses spread over several areas for a wider geographical reach, thus avoiding any delays, and facilitating easy distribution of air conditioners in markets and 48-hour installation.

To ensure customer satisfaction with this additional service, LG’s own customer service centre will conduct follow-up calls (‘happy calls’), and will undertake random and on the spot home visits to ensure that the installation and maintenance services are on par and meet with the customers’ needs and standards.

“We, at LG Electronics, constantly strive to attain customer satisfaction through our campaigns, and this unique campaign, in particular, reflects our dedication to providing them with unparalleled services in record time,” said Kevin Cha, managing director of LG Electronics Levant.

“The process of installing air conditioners in only 48 hours requires doubled efforts and increased resources –a small price to pay so that our customers can enjoy and luxuriate in comfortable and breezy surroundings this summer,” he added.

MEC’s chairman of the board, Osama Al Khalili, said: “It gives us great pleasure and pride to be part of this campaign with its astounding installation speed (48 hours) for new air conditioners which are, in turn, characterized by their diversity and versatility, enabling them to meet the different requirements of both households and offices.” – TradeArabia News Service




Tags: MEC | LG | Amman | AC installation | 48-hour |

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