The Bench, the organiser of Future Hospitality Summit (FHS) series, has announced that its key event - Branded Residences Forum (BRF) - is being renamed as ‘FHS Living’, thus bringing branded residences together with seven other living asset classes under a single, expanded platform.
Saudi-based Manazel Al Naqaa has signed an agreement with Marriott International to rebrand Shirvan Hotel City Yard Jeddah as an Autograph Collection Hotel. The property will undergo visual identity development and selected enhancement works ahead of its opening in December.
In a strategic move, Bahrain-based Islamic wholesale bank GFH Financial Group (GFH) said it has rebranded as GFH Bank, in a move that reflects a shift in its business model and aims to sharpen its identity as an integrated banking and investment institution.