Radisson Hotel Group has surpassed 100 hotels in operation and development across Africa, marking a major milestone in its regional expansion.
Its flagship Radisson Blu brand continues to anchor its presence, while the Radisson brand is the fastest-growing, driven by strong conversions and a robust pipeline translating into new openings.
Over the past 12 months, the Group signed more than 15 hotels, adding around 2,500 rooms and entering new markets such as Congo and Zimbabwe.
Over five years, Radisson and Radisson Blu have ranked among Africa’s most active hotel brands by signings and openings.
Key growth markets include Morocco, South Africa, and Nigeria, where the Group is expanding both footprint and brand diversity.
Nigeria remains a standout market, with 13 hotels operational or in development and a strong pipeline in Abuja.
In South Africa, growth is focused on Cape Town, secondary cities like Durban and Pretoria, and leisure destinations including Kruger National Park and the Garden Route.
The Group is also targeting expansion into Zanzibar and exploring safari and lodge opportunities across Namibia, Botswana, and Zambia to meet rising demand for nature-based travel.
Conversions play a central role in Radisson’s growth strategy. Over the past five years, more than 15 hotels (nearly 3,000 rooms) have joined through conversions, enabling faster expansion while maintaining brand standards and owner value.
Recent signings reflect a diversified approach across city hotels, resorts, and serviced apartments. In the Democratic Republic of Congo, new developments include Radisson Blu Kinshasa and multiple properties in Lubumbashi.
In Egypt, projects such as Radisson Resort Ain Sokhna Groove and serviced apartments in Sheikh Zayed City target both leisure and extended-stay demand.
Morocco continues to see strong investment, with additions in Casablanca, Rabat, and Marrakech. In Nigeria, expansion includes new hotels in Aba, Yenagoa, and a Radisson Collection property in Lagos’ Victoria Island.
South Africa will see new serviced apartments in Umhlanga, while Zimbabwe marks a new entry with projects in Harare and Victoria Falls, including a resort near the iconic waterfall destination.
With a presence in over 30 African countries, Radisson Hotel Group maintains one of the continent’s most diverse hospitality footprints, combining deep expansion in core markets with selective entry into high-potential destinations.
Ramsay Rankoussi, Regional Chief Development Officer, Radisson Hotel Group, commented: “We’ve crossed the 100-hotel mark in Africa by staying true to our plan, focusing on where we can lead, moving fast on quality conversions, and partnering with owners who share our ambition. The next phase is about depth in Morocco and Nigeria, a smarter footprint in South Africa, and a stronger resort offering that matches where travelers want to go. Our pipeline is built to open, not just to announce. That is why our conversion share is high, our time to market is short, and our brands are gaining ground in the cities and resort destinations that matter most.” -TradeArabia News Service