Thursday 18 December 2014
 
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BPG Group

BPG Group launches social media unit

The BPG Group, an integrated marketing solutions group in the Mena region and a member of the WPP Group, has launched a new dedicated social media business unit. The unit, named BPG|Social, was launched during the BPG Group’s 19th

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BPG Group in Jordan foray

BPG Group, a leading marketing solutions group in the Middle East, has announced the expansion of its regional network in Jordan with the signing of a new deal with Elite Group, an integrated marketing communication agency based in the Kingdom.

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BPG Group, Blue launch Mena JV

BPG Group (Bates PanGulf), a leading marketing solutions provider, and Blue, an expert in the digital domain, have launched their joint venture BPG Blue aimed at bringing top digital marketing solutions to the Mena region. Acquiring some g

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BPG plans new marketing strategy

BPG Group, a leading integrated marketing communications firm, is coming out with a new strategy, developed to better address client needs, designed to deliver integrated marketing communications solutions. The shift in the company’s focus

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Google 'not a threat to traditional advertising'

The Google business model which has introduced a significant transformation into the overall advertising space, will not replace the traditional advertising model, opined an advertising guru at a recent group workshop conducted by the BPG Gro

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