Monday 28 July 2014
 
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soft drink

Saudi beverages group eyes $1bn sales

Aujan Industries, the largest privately-owned, independent soft drink company in the Middle East, has announced that its sales will pass the $1 billion mark in 2012, driven by organic growth in core markets and expansion into new markets.

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Saudi beverages group eyes $1bn sales

Aujan Industries, the largest privately-owned, independent soft drink company in the Middle East, has announced that its sales will pass the $1 billion mark in 2012, driven by organic growth in core markets and expansion into new markets.

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Soft drink makers target children, teens: study

US children and teenagers are seeing far more soda advertising than before, with blacks and Hispanics being major targets, as marketers have expanded online, a study released on Monday found. The report, from the Yale University Rudd Cente

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Aujan to double can production in Iran

Aujan Industries, the leading soft drink company in the Middle East, said that it will double the capacity of its can-making plant in Iran by the end of next year. This significant increase in production comes in response to enormous deman

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Saudi soft drink sales up 20pc

Saudi-based soft drink company Aujan Industries said the annual sales of its Vimto brand in the Mena region has crossed the 30-million bottle mark for the first time. Driven by exceptional demand during Ramadan, in 2011 to date, sales of V

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PepsiCo launches new Mountain Dew X-treme

PepsiCo has announced the GCC launch of Mountain Dew X-Treme, a new version of the soft drink which will be available for a limited time only. “Innovation has always been at the core of Mountain Dew’s strategic objectives for steady growth

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Soft drink prices up 50pc in Bahrain

Soft drinks giants Coca Cola and Pepsi have effected a 50 per cent increase in the price of some of their most popular drinks. The rise, which came into affect on Monday, means that cans and bottles produced by the two companies now cost 1

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Mirinda to launch in GCC with new look

Mirinda, one of the best selling soft drinks from PepsiCo International, is being introduced across the GCC this month with an innovative campaign featuring a completely new look. The four Mirinda flavours of orange, citrus, strawberry and

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Traditional Syrian drink a hit at Global Village

A traditional Syrian soft drink served at the Syrian Pavilion which is located at the Global Village, is attracting visitors from all nationalities. Coming from the old streets of Damascus, 'Ereksoos' is a famous traditional soft d

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