Saudia, the national flag carrier of Saudi Arabia, announced a strategic agreement with iCoupon, a global leader in intelligent digital vouchering solutions, to enhance guest care across its international and domestic network.

The partnership introduces a fully digital solution for meal, lounge, and care vouchers, enabling eligible guests to receive their entitlements instantly through their boarding passes. 

The system replaces manual, paper-based processes and significantly enhances speed, accuracy, transparency, and consistency in guest support.

Powered by iCoupon’s digital infrastructure, the solution automatically validates guest eligibility based on flight status and profile data, ensuring that entitlements are issued instantly. 

Vouchers can be redeemed seamlessly at thousands of participating outlets worldwide, reducing waiting times during peak periods and minimising friction at critical touchpoints.

The platform will be implemented across Saudia’s domestic and international airports, supporting a standardised approach to guest care and reinforcing consistent service delivery throughout the network.

Saudia continues to elevate every stage of the guest journey through sustained investment in digital transformation, cabin modernisation, premium lounges, loyalty enhancements, and advanced operational systems. 

These efforts reinforce Saudia’s commitment to delivering seamless, consistent, and future-ready guest experiences at scale. -TradeArabia News Service